Proper Magazine Issue 48 - Goodlids Cover
Proper Magazine returns with its 48th issue, delivering a fresh, compelling mix of outdoor culture, menswear, and thoughtful storytelling. This edition features an expertly curated HDI (Highly Desirable Items) guide, an exploration of Albion through the lens of a British running brand, Acid Running, and a feature on Arksen, a brand producing survival-ready boats, vehicles, and outerwear.
Additional highlights include an investigation into meaningful collaboration with Saucony & Universal Works, coverage of Montbell's arrival in the UK, a deep dive into an often-misunderstood fabric, and nostalgic reflections on Kickers, EQVVS, and KEEN sandals. The issue concludes with a wide-ranging interview about fashion, retail & terrace culture in '80s and '90s Liverpool.
With sharp photography, refined design, and a tone that balances authority and approachability, Proper 48 offers something for every reader interested in independent brands, classic outdoor gear, and contemporary subculture.
Essential reading for anyone with a passion for clothing, culture, and community.